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We are thrilled to congratulate both our client, the City of Santa Cruz, and current Watsonville City Manager Matt Huffaker!

At today’s regular meeting, the Council voted unanimously to hire Huffaker as the new Santa Cruz City Manager, effective Jan. 3, 2022.

“We have many important initiatives under way in the City of Santa Cruz, and Matt has a unique set of qualifications to make a positive impact for our community quickly. Not only will he bring a wealth of operational experience to the role, but he will also arrive with deep relationships across the region already in place,” Mayor Donna Meyers said last week in an announcement.

Huffaker has been CM in Watsonville since 2018, and has been in the public sector for nearly 20 years. The Santa Cruz elected officials said they were impressed with his “breadth of creative ideas that stem from his experience, vision and leadership values.”

For his part, Huffaker says he is ready to get to work in Santa Cruz in the new year.

Matching great candidates with great public sector leadership positions is our passion, and we love these happy beginnings!

You can read the City’s announcement here.